The Martech Stack Assessment scores your marketing technology across architecture, automation design, utilisation, governance, and strategic alignment. 18 questions. The result shows where the stack delivers value and where it creates drag.
Start the assessmentWhat it measures
Marketing technology stacks grow by acquisition, not architecture. This diagnostic measures whether the tools you own are working together, working at all, or just costing money.
How it works
The diagnostic is the entry point. What follows is a structured operating layer.
Not a standalone tool
Scores flow into the Cockpit. Programme actions are generated from utilisation gaps, governance failures, and architectural debt. Evidence collection tracks whether stack rationalisation and adoption improve. This is where martech operations start.