Activity Tracker
A weekly count of the things that win work: networking, referrals, partnerships and marketing, each against a weekly target.
Part of the Agency Operating SystemScorecard · last 12 weeks*
| Area | Owner | Target / wk | Average / wk |
|---|---|---|---|
| Networking, speaking & events | Founder | 2 | 2.5 · On target |
| Clients, referrals & ex-clients | Founder | 3 | 1.8 · Building |
| Strategic alliances | Sales | 1 | 0.4 · Below target |
| Marketing | Marketing | 5 | 5.2 · On target |
*Illustrative figures, example agency.
On target, building or below.
Each row has an owner, a cadence and a weekly target. It shows on target when the weekly average meets it, building at half or more, and below target otherwise.
Logging the week’s counts is part of the weekly hour. The quarter’s totals show on the dashboard.
Works with the marketing plan.
The four areas match Agency CMO, the 55-point marketing plan, so what you plan and what you actually do sit side by side.
Hear when it’s ready.
one hour a week